Company head Mark Zuckerberg has tasked employees with developing the Arena app, similar to Polymarket and Kalshi. It will operate separately from other Meta platforms like Facebook, Instagram, and WhatsApp, which have a billion-user base. According to the NYT, users will not be able to place bets with real money. Arena will likely use a point system similar to a video game. However, the company does not rule out switching to real money transactions in the future. Meta describes its venture into prediction markets as an "experimental yet priority step" within Zuckerberg's strategy to create new types of applications. Meanwhile, debates over the regulation of prediction markets continue in the United States. The CFTC has filed a lawsuit against Kentucky. Previously, the regulator took similar actions against Wisconsin, Illinois, Arizona, Connecticut, New York, New Mexico, Minnesota, and Rhode Island.